Free tools I've built
Practical tools for anyone working with GTM, GA4, and web analytics. No signup required.
Free GTM Audit
Automated health check of your Google Tag Manager container. Enter your URL, get a detailed report in 10 minutes. Checks tags, triggers, consent mode, and more.
Run Free AuditCookie Consent Banner
GDPR-compliant cookie consent solution with Google Consent Mode v2 integration. Lightweight, customizable, no external dependencies.
Coming soonMetric Intelligence Panel
Client dashboard for monitoring GTM and GA4 health. Real-time tracking status, automated alerts, and monthly reports in one place.
Client access onlyResources
Articles, talks, and guides
WordCamp Poland 2024 Talk
How NOT to set up GTM — and what actually works. 30 minutes of practical fixes for the most common GTM mistakes that destroy SEO and tracking accuracy.
Watch on YouTubeBlog
Regular articles about GTM configuration, GA4 best practices, consent mode implementation, and analytics strategy.
Read the blogStart with a free audit
Enter your website URL and get a comprehensive GTM health report in 10 minutes. No signup, no obligations.
Start Free AuditNo signup required · 100% free · No obligations