Tools & Solutions I've built
Over 10 years of analytics work across platforms — WordPress, PrestaShop, GTM, and more. Each tool solves a real problem I kept seeing in production.
Products
Analytics & tracking products for e-commerce. Cross-platform by design.
Purchase & E-commerce DataLayer
Full e-commerce events — purchase, cart, checkout, product impressions. Server-side webhooks plus GA4-ready dataLayer. Unified data format across every platform.
Meta Conversions API (CAPI)
Server-side Facebook/Meta event tracking via Graph API v21.0. SHA256 hashing, 13 user_data params, Polish diacritics handling, phone normalization. EMQ 8/10+.
Google Product Feed
Automated product data sync to Google Merchant Center via Content API v2.1. Batch product updates, real-time inventory, price changes reflected immediately.
Facebook Product Feed
Facebook/Instagram catalog sync via Marketing API v21.0. Automated items_batch updates keep your product catalog always current for dynamic ads.
Server-Side Tracking (S2S)
Forward e-commerce events to any HTTP endpoint with configurable authentication and event filtering. Universal server-to-server integration layer.
First Party Data Collection
Builds unified customer profiles from purchase events — order history, total spend, UTM attribution, fbp/fbc cookies. Your own first-party data warehouse.
Consent Management Module
Google Consent Mode v2 integration with GDPR audit logging. Reads consent state from any CMP, flags restricted events, maintains compliance trail.
AI Visibility
Tracks product purchase signals — total purchases, revenue, trending items. Data layer for AI-powered product recommendations and visibility optimization.
Standalone Tools
Tools that work independently — no platform integration required.
Universal Consent Adapter
Reads CMP consent from cookies in <1ms — before CMP JavaScript loads. Supports 10 major CMPs. Eliminates consent gaps in GTM.
Learn moreFree GTM Audit
Automated health check of your GTM container. Enter your URL, get a detailed report in 10 minutes. Checks tags, triggers, consent mode, and more.
Run Free AuditCookie Banner Pro
GDPR-compliant cookie consent with Google Consent Mode v2. Lightweight WordPress plugin — no external dependencies, no performance hit.
cookiebanner.proMetric Intelligence Panel
Client dashboard for monitoring GTM and GA4 health. Real-time tracking status, automated alerts, and monthly reports in one place.
Client access onlyStart with a free audit
Enter your website URL and get a comprehensive GTM health report in 10 minutes. No signup, no obligations.
DocumentationNo signup required · 100% free · No obligations